This marketing package is designed to increase traffic and awareness online. If merchants continue to believe that the route to growing market share, sustaining high margins, achieving sales is to follow the same approach that worked just a short decade ago, they will find themselves to be the dinosaurs of the 21st century online market place. Your Company Advantage will clearly show that selling today demands strategies and tactics that deliver sales and value creation.
Your Company require an online marketing plan for their web site. The marketing plan should take advantage of all available online marketing avenues, with a focus on pay for ads, search engine optimization and social networking ads. The marketing plan should also involve reporting and tracking tools to gauge the effectiveness of each marketing avenue. The result of the overall marketing plan should be an increase in visitors to their web site.
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You will realize the following benefits from the suggested web site marketing plan:
- Increased web site traffic.
- Increased awareness of items being displayed on your website.
- Increased in sales.
- Enhanced monitoring of effectiveness of online marketing strategies employed.