Email Marketing Features
inTouch Email Marketer is a true all-in-one communications platform and includes everything you need to create, send and track professional HTML emails, autoresponders, surveys, events, contacts and more. It is fully-featured email marketing software which has been developed by marketing experts and includes the following useful features:
Email Design Features
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Easy, Automatic Unsubscribes
The "Insert Unsubscribe Link" button makes it easy to add an unsubscribe link to your email campaign, which is required by law in most countries.
Campaign Optimization Tips
Right from inTouch you can view tips, tricks and advice to make sure your email campaign is optimized before sending. Learn how to improve subject lines, what time works best for sending and more.
Automatic Bounce Handling
Bounced emails (both soft and hard) are processed and removed from your list for you automatically, meaning your list is always clean.
Upload & Send Attachments
The software includes full support for uploading and sending attachments along with your emails.
Embed Images As Attachments
When sending a campaign you have the option to embed images as attachments, meaning your email can be viewed (once downloaded) without an internet connection. |
Free, Built-In Spam Checking
Forward to a Friend Link
Encourage subscribers to share your email by including a "forward to a friend" link in your email. You can even see a report on who forwarded your email to a friend and when!
No Duplicate Emails - Ever
You never have to worry about duplicate emails with inTouch Email Marketer. We guarantee you'll never find a duplicate email address in your list.
Send Now or Later
With full support for scheduled sending, you can blast your email out immediately or schedule it to go out at a later more convenient time.
Send to Multiple Lists at Once
Easily send your email campaign to multiple contact lists in one send. Duplicate emails are removed automatically before sending. |
Dynamic Content Blocks
Dynamic content blocks allow you to personalize a section of your email message based on custom field values. For example, if the subscriber's hobby is golf, you can show a golf ball. If it's hockey, you can show a hockey stick, etc.
Automatic Inbox Preview
For maximum impact and click thrus it's important that your email looks the same in all of the popular email clients, which isn't always easy.
HTML, Text or Both (Multipart)
Create beautiful HTML emails, informative text emails or both using the integrated campaign editor. Multipart emails are sent as HTML and text and your subscriber's email client will show whichever version it supports best.
CAPTCHA Form Support
Eliminate automated submissions from your website signup form by enabling CAPTCHA form support.
Pause & Resume Sending
From the "Scheduled Emails" page you can see a list of emails waiting to send and you can even pause and resume emails that have started sending. |
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Create Multiple Autoresponders
Autoresponders are emails which get sent to a contact after they've been on your list for a certain time, such as 24 hours or 2 weeks. |
Filter the Recipient List
You can assign an autoresponder to your entire list or only a portion of it, such as those in New York with under 10 employees or leads from last week's trade show who have ticked the "Send me more information" box on your signup form.
HTML, Text or Both (Multipart)
Create beautiful HTML emails, informative text emails or both using the integrated campaign editor. Multipart autoresponders are sent as HTML and text and your subscriber's email client will show whichever version it supports best. |
Open/Link/Unsubscribe Reporting
Just like email campaign statistics you can see who opened your autoresponder, which links they clicked on and more, including unsubscribe and bounce reports. |
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Split Testing
Find out which of your email campaigns performs the best based on open rates and click-thru rates with split testing. |
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Triggers
Put your follow up tasks on autopilot with triggers. Send birthday and anniversary reminder or promotion emails, move contacts between lists when they open your email or click a link and a whole lot more!
· Send recurring emails based on a date such as a birthday
· Add contacts to new lists based on events (such as opening an email or clicking a specific link)
· Remove contacts from the list they are on based on an event
· Add/remove a contact from a list on a date in the future |
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Automatic Event Logging
Every time a contact in your list receives and opens an email campaign or autoresponder, or when they click a link in your email, that action is logged automatically under their contact profile. |
Manual Event Logging
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Google Calendar Integration
inTouch Email Marketer has full support for your Google calendar. Easily add follow up reminders to your Google Calendar simply by clicking the "Add to Google Calendar" icon next to any date field when editing a contact's details. |
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Surveys & Feedback Forms NEW!
Use the drag & drop editor to quickly create a completely customized survey then link to it in your email or autoresponder and blast it out to your list. Responses are collected and can be analzyed, browsed and exported to Microsoft Excel for further processing. |
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Email Open Reporting
You've created and sent the perfect email campaign, but how many people opened it and when? inTouch Email Marketer tells you this and more. |
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Link Click Tracking
See which links were clicked, by who and when. Your sales team can follow up with leads who've shown interest in your products by clicking a link in your email. Talk about making contact at the right time! |
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Google Analytics Integration
As you're sending an email campaign you can type in your Google Analytics details and a tracking code will be added to all links in your email, giving you full integration for number of visits, goals and e-commerce conversions for that campaign. |
Email Bounce Tracking
Bounces are handled for you automatically and you can view reports showing which email addresses bounced, when and why, with an exact error message from the email provider, such as "Email address doesn't exist". |
Unsubscribe Reporting
See unsubscribe statistics for each email campaign you send, either for a specific date or over time.
Forward to a Friend
See how viral your email campaign really is with complete details of who forwarded your email to a friend and when. |
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Full List Management
You'll always be compliant with spam laws and best practices thanks to inTouch Email Marketer's automatic handling of opt-ins, unsubscribe requests and bounced email cleaning.
Add or Import Contacts
Type in contacts details one by one or even import existing contacts from Microsoft Excel, Outlook or a CSV file.
Website Signup Forms
Easily create customized signup forms with your company's color scheme to add to your website.
Unlimited Custom Fields
Create multiple custom fields to store additional information about contacts such as location, interests, last name, phone number and more. |
Create Multiple Contact Lists
Create as many contact lists as you need, allowing you to group contacts based on type or lead source, such as "newsletter subscribers" and "sales leads".
Double Opt-In Confirmation
Keep your list clean and follow best practices by requiring new subscribers to click a link in an email (generated and sent automatically) to verify they want to join your list.
Modify Subscription Details
Each contact on your list can modify the details of their subscription, such as email address, first name, preferences and more.
Bulk Remove Contacts
Remove large groups of contacts from your list by typing in their email addresses or uploading a file. |
One-Click Unsubscribe Links
Automatic unsubscribe links in your emails give subscribers peace of mind and help you more than comply with CAN-spam laws.
Powerful List Segmentation
Filter contacts across multiple lists based on common attributes such as location or interests and send emails to each segment.
"Do Not Mail" List
The built-in email suppression tool allows you to keep lists a list of contacts who shouldn't (and won't) be sent your emails under any circumstance.
Customizable Contact Views
When viewing your contact list in "grid mode" you can choose which of the contact's details appear in the grid, giving you the details you need quickly. |
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One Click Unsubscribes
The "Insert Unsubscribe Link" button makes it easy to add an unsubscribe link to your email campaign, which is required by law in most countries.
Automatic Bounce Handling
Bounced emails (both soft and hard) are processed and removed from your list for you automatically, meaning your list is always clean. |
Contact Details in Footer
inTouch Email Marketer allows you to enter your complete company contact details which can be added to the footer of every email you send. This helps subscribers remember who you are and why they joined your list, and reduces the chance of your email being marked as spam.
"Do Not Mail" List
The built-in email suppression tool allows you to keep lists a list of contacts who shouldn't (and won't) be sent your emails under any circumstance. |
Double Opt-In Confirmation
Keep your list clean and follow best practices by requiring new subscribers to click a link in an email (generated and sent automatically) to verify they want to join your list. |
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100% Private Label Software
Digital agencies and web designers with clients will be glad to know that it takes just a few minutes to private label every aspect of the software, including logo and "powered by" text. The private label guide has everything you need to know.
Multiple User Accounts
Each user has its own lists, autoresponders, contacts, etc, as well as its own permissions which you can configure.
Email Speed Throttling
Limit email speed for each user. Impose limits on emails per hour, month and total number of emails able to be sent.
Restrict Number of Lists
You can impose a limit on how many contact lists a user can create or even stop them from being able to create new lists at all.
Integrated XML API
The powerful XML API can be used to add and remove contacts to/from a list, retrieve and update contact details, check if a contact is on a list and much more.
Scales Incredibly Well
The software can handle thousands of users sending millions of emails and autoresponders simultaneously thanks to an architecture planned from the ground up to support multiple users. |
Per-User SMTP Settings
Optional per-user SMTP settings allow you to specify which mail server should be used to send their email campaigns. If no SMTP settings are specified the default mail server will be used.
Integration With SMTP.com
If you have multiple clients but don't have your own SMTP mail server then you'll appreciate our partnership with SMTP.com which gives you an affordable, fully managed mail server to use when sending your clients email campaigns.
Open Source PHP Code
Source code (excluding license validation) is unencrypted and can be modified as required.
Per-User Email Templates
You can create and upload custom email templates for each user and these templates will not be visible to other users when they login.
"My Account" Page
Your users can modify their own details including password and contact information.
Per-User Time Zone Support
Server times are converted to user's local time zone making it easy to workout dates and times when scheduling email campaigns. |
Per-User Statistics
Each user has access to their own statistics area where they can view, print and export reports such as email opens, click tracing and more.
250 Page User Guide
The private label user guide comes in at 250 pages and explains all features found in the software. It also includes a comprehensive "Getting Started" guide which even the most non-technical clients can use to create, send and track their first email campaign.
500+ How To Guides
The "Help" link inside the software links straight to ViewKB.com - our private label knowledge base which contains over 500 how to guides and answers to common email marketing questions.
Control Scheduled Tasks
Browser-based support for managing the execution of scheduling tasks (such as autoresponders or bounce processing) means no fooling with the command-line.
Publish a System Message
Add a message to the home screen for all users (such as a "down for maintenance" message) from your web browser. |
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We're Here to Help
If a specific feature you need isn't listed above there's a great chance it's already available in inTouch Email Marketer! Just contact us and we'll be happy to assist you. If inTouch Email Marketer does have the feature you need, we'll show you where to find it.
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